Find your voice

I help you figure out what to say, shaping your message and content so it lands.

Communicate with clarity and confidence

  • Strengthen your positioning

    Want to sharpen the narrative at the heart of all you do? I listen for insight to pinpoint your true value, helping you to craft your message in a way that connects.

    BRAND RESEARCH AND INSIGHT

  • Shape up your website

    Need to improve your website? I can guide you on your content strategy so you get a site that truly reflects who you are and drives the results you seek.

    CONTENT STRATEGY GUIDANCE

  • Use your voice

    Get the valuable content flowing. I provide friendly, expert coaching, advice and feedback to help you write and share your ideas with confidence.

    VALUABLE CONTENT COACHING

Find out about my services

Hello, I’m Sonja: the Valuable Content Coach.

I work with businesses and not-for-profits at a pivotal point of change - organisations looking to redefine themselves.

Using a process rooted in deep listening, I help you and your team to untangle what it is you want to say and clearly articulate your vision.

I know I’ve done my job well when you have a clear strategic narrative that people get behind, a website you’re proud of and a flow of content that connects – valuable content that powers your organisation to greater success.

For a message that resonates

“Sometimes you can be in something for so long that you lose the ability to communicate clearly about it. We wanted to rebrand and develop a new website, but what should we say? The listening work conducted by Sonja was invaluable. The 1:1s with individuals to understand the organisation from their perspective was so important – it allowed our brand, messaging and website to be built on the back of it. And to be honest, I am convinced that is why our brand is so strong in the eyes of our network – they can see themselves in it. It is their words, their images and their perceptions reflected back at them.”

— Nick Gardham, CEO, Community Organisers www.corganisers.org.uk

Read: How a movement found its voice

  • Sonja helps you work out what you want to say. She's a real ally in a difficult world.

    Jane Northcote, author of Making Change Happen

  • More than ever, organisations big or small need re-assurance, insights and direction to help navigate through the markets they operate and reach their audiences. Sonja has a unique ability to articulate and provide clarity as to the right direction an organisation needs to go.

    Simon Swan, Digital Transformation Leader, Met Office

  • Sonja engaged brilliantly with stakeholders and clients to develop powerful insights into the company. She helped us to understand ourselves better.

    Giles Colborne, founder, cxpartners

  • Sonja will help you unlock the true value in what you do, by listening carefully to your intended audience. This is powerful stuff.

    Nick Gardham, CEO, Community Organisers

  • Sonja gets people communicating and marketing what they do – consistently and effectively – in a way they enjoy. Alongside a growing stack of truly valuable content, she leaves people with clarity and confidence in their ideas, and renewed pride and excitement for what they do.

    Chris Thurling, chair of Bristol Creative Industries

  • I hired Sonja to advise me on the development of the new proposition and website for The Get Real Project—one of the best decisions I've ever made.

    Andrea P. Howe, founder, The Get Real Project

  • I hired Sonja to lead the design and development of the University’s first content strategy. The work facilitated improved collaboration between offices - a joined up strategy that cut across internal silos, delivering an approach to our content which was truly student-first.

    Urfan Ali, Head of Digital, University of Bristol

Case studies

Valuable & Content

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